MATCHA SOFT SERVE - imgi_5_matcha_02.webp
    50ml
    MATCHA SOFT SERVE - MatchaSoftServebottlebox_1080x.webp
    50ml
    MATCHA SOFT SERVE - imgi_5_matcha.webp
    50ml
    MATCHA SOFT SERVE - imgi_6_Frame_193.webp
    MATCHA SOFT SERVE - MatchaSoftServelifestyle_1080x.webp
    MATCHA SOFT SERVE - imgi_23_Frame_291_1600x.webp

    d'Annam

    MATCHA SOFT SERVE

    Eau De Parfum
    Unisex

    Sizes

    Starting

    $160

    Description

    Matcha Soft Serve by d'Annam is a remarkably realistic matcha fragrance, perfectly balancing the grassy, earthy vibrancy of ceremonial-grade matcha with a creamy milk accord and just a hint of powdery vanilla waffle cone. The scent evokes the sensation of whisking fresh matcha in a sunlit teahouse—grassy, nutty, and comforting—with subtle sweetness that softens the tea's natural bitterness. It opens with an intense, photorealistic green character and evolves over time into warmer, powdery, slightly musky and floral undertones for a cozy yet refined impression. Not overtly sugary, this is an elegant gourmand for matcha lovers seeking authenticity and sophistication. Perfumer: Anh Ngo

    Scent Profile

    Green
    Earthy
    Creamy
    Nutty
    Powdery
    Vanilla
    Gourmand
    Subtle Floral

    Notes

    Top Notes

    Matcha

    Middle Notes

    MILKMilk

    Base Notes

    VANILLAVanilla
    Waffle Cone

    About d'Annam

    d'Annam
    d’Annam is a fine fragrance house from Vietnam founded around 2023 by Nick Hoang, presenting itself as an olfactory tribute to Asian cultures, especially Vietnam. Their debut collection, Chapter 1: Enchanting Vietnam, includes scents inspired by Vietnamese heritage — like White Rice and Vietnamese Coffee — and they emphasize handcrafted production, natural ingredients, and cultural storytelling.

    Perfumer

    Anh Ngo

    Anh Ngo

    Anh Ngo (Ngo Nguyen Viet Anh) is a Vietnamese perfumer who trained at ISIPCA and worked in the flavors & fragrance industry, including a tenure at IFF. He is the principal creative behind d’Annam fragrances, collaborating with founder Nick Hoang to interpret Vietnamese cultural and natural motifs through scent.

    Reviews

    3.9
    Good13 reviews
    Luckyscent
    4.5/5 • 8 reviews
    Ministry of Scent
    4.3/5 • 3 reviews
    Twisted Lily
    1.0/5 • 2 reviews

    Community Insights

    Most reviewers praise its photorealistic matcha accord, with many amazed by the opening’s authentic grassy, nutty character and strong evolution toward soft powdery undertones. Longevity is excellent, projection is noticeable, and wearers love its distinctive, unsweet, creamy tea vibe.

    Pros

    Performance excellence: Many reviewers report 6-8 hours longevity and strong initial projection that fills a room.
    Versatile appeal: Ideal for spring and summer, and works well for tea or gourmand lovers seeking something refined and unique.
    Quality composition: Reviewers highlight the photorealistic matcha note and its creamy, well-blended transition without excessive sweetness.

    Cons

    Subtle limitations: Those expecting a sweet, ice cream-like fragrance may find it leans too green and earthy.
    Situational drawback: Projection fades to moderate over time, and the powdery dry down may not suit those seeking pure freshness.
    Similar Perfume

    Comparisons

    Similar to Maison Margiela Matcha Meditation: Both open with realistic matcha, but Matcha Soft Serve is more powdery and less sweet in the dry down.
    Reminds reviewers of Le Labo Matcha 26: Key difference is Matcha Soft Serve’s stronger, creamier matcha focus versus Matcha 26’s brighter, airier take.

    Vibe & Emotions

    Cozy nostalgia: Evokes the feeling of peaceful mornings sipping tea.
    Refined serenity: Associated with a calm, meditative mood, perfect for focused workdays.
    Clean comfort: Brings a sense of relaxed cleanliness, ideal for intimate or quiet settings.

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